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Economic Census Information You Can Use

This fall, 16,450 businesses in the greater Memphis area will receive 2012 Economic Census forms from the U.S. Census Bureau. Selected companies will receive forms in November, but most will get them in December.

Federal Reserve Board Chairman Ben Bernanke has called this census "indispensable to understanding America's economy." Taken every five years, the Economic Census "assures the accuracy of the statistics we rely on for sound economic policy and for successful business planning," said Bernanke.

There are a lot of interesting facts from the last Economic Census, available about the eight counties spanning Arkansas, Mississippi and Tennessee that make up the Memphis statistical area at business.census.gov. Examples there illustrate how Census Bureau economic statistics are used by local businesses for marketing and planning, as well as by government agencies and researchers.

The Chamber wants to remind all of our member businesses how important returning this information is, not only to determining federal economic policy, but also for helping to ensure the most accurate statistical information is reported and available here at home. As a Chamber member, you can take advantage of having the Chamber Research Team do the heavy lifting and collecting all the data that will help your business grow. Targeted reports, lists, and maps are available now from our Business Intelligence Store, or have reports customized for your needs by the Chamber's Research Department staff. By returning your 2012 Economic Census forms, you'll be helping to ensure the data we can access and return to you is as accurate as possible. That means better demographics, better statistics, and better sales - all the necessary ingredients for growing your business. 

-- Adrienne Johnson, Director, Research

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