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12 Crucial Social Media Metrics

Most businesses of any size are at least experimenting with social media marketing these days, though most remain unsure if that notable time investment is really paying off. How do you know if you should continue down the social media path, invest more time and money, or shift your investment to another marketing channel entirely? Arriving at that decision begins by assessing your performance against these 12 crucial social media metrics.
Posted: 5/31/2017 2:44:28 PM | with 0 comments

Four Strategies to Improve Local SEO

Local businesses rely heavily on search engine optimization (SEO) to build their online presence, and with the stiff competition and constant changes in SEO, it’s important to optimize your strategy to stay ahead of the game. These four strategies from inferno will help improve local SEO for your business.
Posted: 5/19/2017 2:34:23 PM | with 0 comments

Are You and Your Business Healthy for Growth?

People have a tendency to only begin serious work on their health after being diagnosed with a life-threatening disease! The sad truth is if they had taken the advice of a qualified expert earlier, this would be a non-event. Your small business is the same waylearn from the experts to keep your business healthy and out of danger, and start right here for the guidance you need.
Posted: 5/11/2017 4:40:53 PM | with 0 comments

The Future of the H1-B Lottery

The executive order regarding H1-B, the primary visa employers use to hire foreign workers, does not mean there will be immediate changes to the program, but instead requires federal agencies to review the H-1B program and propose reforms. Changes from this review are uncertain and would generally require action by Congress, but possibilities include reducing the total number of visas, increasing prevailing wages and further prioritizing U.S. and advanced degrees. 
Posted: 5/4/2017 2:45:05 PM | with 0 comments

Small Business Week: April 30-May 6

It's National Small Business Week, and the Chamber has resources that can help you support your company! Check out networking opportunities, small business resources, events and more to celebrate with us and grow your small business.
Posted: 5/1/2017 8:36:20 AM | with 0 comments

Your business may be small, but that doesn't mean that your impact can't be huge! The Greater Memphis Chamber's Small Business Council serves to encourage, support, recognize and be a resource to small- and medium-sized businesses in the Memphis area. Here, our talented panel of contributors will present big ideas that could make a huge difference to your small business. And don't be afraid to ask questions ... no matter how small.

Sales & Small Business Ownership
Voss W. Graham is CEO and Senior Business Advisor for InnerActive Consulting Group Inc. He is known by his clients as "a knowledgeable partner who helps our team achieve business growth." He provides practical experience as a small business owner for over 29 years, yet is often engaged with Fortune 500 companies in the development of their people and business strategies.

Public Relations
Several professionals and strategists from the local Obsidian Public Relations firm provide excellent advice on everything from research to media relations to event planning. They believe that all companies, no matter how big or small the company or its budget, should have a public relations plan driving how they manage their relationships with key stakeholders. Public relations is an integral part of doing business the right way.

Human Resources
Joel Myers is a career Human Resources professional, with over 40 years in the field including 26 years in consulting.

Small Business Advice
Tom Pease is a small business owner of an office equipment dealership called e/Doc Systems, Inc. He has also owned a full-line Kawasaki dealership as well as a document shop. He used 30+ years of experience in owning a business to author two books, including: Going Out of Business by Design: Why 70% of Small Businesses Fail and Small Business Survival 101. He also has published 85 columns in The Memphis Daily News as the Small Business Advisor.

Marketing & Public Relations
Lori Turner-Wilson is CEO and Founder of RedRover Company, a sales development, marketing and PR consulting firm. Lori works with companies large and small, from start-ups to mature organizations, to help them improve the productivity of their sales force and the return on their marketing investment. Lori writes a weekly syndicated column for the Daily News, Memphis News, Nashville Ledger, and Desoto Times, among others, titled “Guerrilla Sales & Marketing,” for which she won a 2011 Summit International Award and 2012 International Communicator Award.

Design and Digital Strategy
Founded in 1999, inferno provides brand development, advertising, public relations, design and digital marketing services to clients across a broad spectrum of industries. Headquartered in Memphis with a satellite office in Kalamazoo, Michigan, the award-winning firm produces results-driven work by passionately combining strategic thinking, creativity and culture to ensure the success of its clients. For more information, visit

Labor & Employment Law
Fisher Phillips attorneys are ready to help you take a stand: in court, with employees and unions, or with competitors. Fisher Phillips has the experience and resolve to back you up. That's why some of the savviest employers come to the firm to handle their toughest labor and employment cases. The firm has 350 attorneys in 32 offices, including Memphis. For more information, visit

Since its founding in 2005, Paragon Bank has maintained a solid focus on the community and customer service. For more than 10 years, Paragon has delivered innovative products and financial expertise, convenience, and a deep understanding of what both businesses and individuals need from a ban, in order to provide solutions that make a difference. In the areas of business or personal banking, lending options or wealth management, Paragon delivers cutting edge technology, an experienced team and the most service-oriented staff of any community bank.